It’s a Cashmere Collection, Charlie Brown!

ABOUT

For their first-ever licensing collab, NAADAM teamed up with none other than the always-iconic Peanuts®. To launch these novelty knits, we paired cool, elevated styling with fun, nostalgic copy. The collection was so well received that our launch email generated $10k in sales within the first hour, and we sold out in a single day (good grief!). A few months later, we kept the party going with a limited edition NAADAM x Peanuts® Summer Capsule.